city limos logo

Improve Google Positions And Generate More Leads

Challenge:

Shrugging off an attack from the competition

As business as in life; just when we think we are comfortable, we can experience a rude awakening. You can spend years achieving a dominant market position, but once you reach the top, it is no time to rest on your laurels. Leading WordPress developer Domain Design Agency has partnered with City Limos since 2013, during which time we have seen the firm grow significantly to take up a healthy share of its market, thanks in part to our WordPress theme development work. But as we know as a WordPress web developer, when you become a market leader, you need to be ready for attacks from those trying to keep pace.

City Limos sought to re-establish the partnership with DDA when they saw that their competitors were making gains on them. Spotting the pattern, City Limos charged the DDA WordPress design company with the task of taking remedial action to reinstall them as the rightful 'top dog'.

As both parties had previously worked together, City Limos came back to DDA confident that we were a WordPress expert which had what it took to reverse the recent trend. This is the story of how we put City Limos back on top of the ladder.

Solution:

Keeping City Limos in the driving seat

We listened to City Limos intently, so that we could understand exactly the challenge they were facing. One of the first things we did was to review all of their online output, and this prompted a discussion between them and our WordPress developers on how much a re-brand and re-fresh of their website could benefit them.

While City Limos had previously built up a large amount of brand awareness and loyalty, they were not afraid to press ahead with a new look that could offer a 'wow' factor. And that is exactly what our WordPress web developers could provide. City Limos trusted DDA to plan a rebrand which could engage even more with the most important party in the whole project - the customer.

Our WordPress specialist team split up the project into several main tasks which would provide the impetus of the rebrand. These were the design of a new logo, a comprehensive redesign of the City Limos website, and an SEO plan which was capable of bumping City Limos up the search rankings and increasing their bookings.

The combined effect of the new branding and a researched SEO marketing strategy did not take long to bear fruit. We were able to achieve higher positions on all the main keywords which they were focused on - and that goes for both national and local regions. It all added up to a higher rate of leads which put City Limos back as limo leader.

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With the fresh branding and
the new SEO marketing plan was
put in place, higher positions were gained
on all main keywords for both local and
national regions, securing much more leads.

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Outcome:

Pedal to the metal

City Limos were happy to report an almost immediate response once the rebrand campaign had been launched. People were rediscovering the website and making enquiries. They enjoyed both local and national success virtually overnight, bringing home the return on investment from their WordPress development agency.

Client Review

Read What A Client Says
About Our Services.

“I’m just writing to say how happy I am with both the new website and the results we are getting from Google. We get lots of limo leads coming into us and I would like to thank Andy and the team at DDA for their work. This is now our 3rd generation website, and each time we update the website, I’am surprised at how much these guys surpass themselves each time. We work within a very competitive marketplace, but with DDA looking after us, we are always well placed to gain new business! That’s the confidence these guys give you and offer me the right help to grow my business.”

Pete Davies City Limos

WORK INCLUDED LOGO NEW WEBSITE SEO

Find out how City Limos got ahead of the competition in a highly competitive marketplace by working with us.